Getting Started
How do I become an INFINIT wholesale partner?
Retailers can apply for a wholesale account by submitting our Wholesale Account Request form. Once approved, you’ll receive login credentials to access wholesale pricing and place orders.
Who qualifies for a wholesale account?
We partner with independent bicycle shops, running stores, specialty retailers, gyms, and other businesses that serve endurance and performance-focused customers.
How long does the approval process take?
Most wholesale applications are reviewed within 1–2 business days.
Do you offer international wholesale accounts?
Wholesale ordering through this portal is currently available to U.S.-based retailers only.
International distribution is supported through our regional partners, including INFINIT Australia and INFINIT Europe. To connect with the INFINIT team closest to you, please visit infinitnutrition.com.
Products & Availability
Which products are available to wholesale partners?
Wholesale partners can purchase INFINIT Preset Hydration & Fuel formulas, Recovery formulas, and Protein Coffee blends.
Are Custom athlete formulas available for wholesale?
Custom formulas are created individually for athletes and are not available through wholesale accounts.
Do you offer sample packs for retailers?
Yes. New retail partners may request sample packs to help introduce INFINIT products to their staff and customers.
What makes INFINIT different from other sports nutrition brands?
INFINIT formulas combine fuel, hydration, and electrolytes into one easy-to-use drink mix — simplifying endurance fueling for athletes and making it easy for retailers to explain: one bottle per hour.
Ordering
Is there a minimum order quantity?
No, there is no minimum order requirement.
How do I place a wholesale order?
Approved retailers can log in to the Wholesale Portal to view pricing and place orders directly online.
What are the most popular products to order?
GO FAR (orange and fruit punch), SPEED (lemon-lime), and REPAIR (chocolate and vanilla) are the top selling products.
Shipping & Fulfillment
Where do wholesale orders ship from?
Wholesale orders ship directly from our facility in Cincinnati, OH.
How long does order fulfillment take?
Wholesale orders typically ship within 1–2 business days after the order is placed. Larger orders may require an additional 1–2 business days for processing.
Once shipped, delivery usually takes 1–5 business days, depending on the destination.
Do you offer free shipping on wholesale orders?
Yes, we do offer free shipping to established Wholesale Customer Accounts on orders over $500. In addition, we also offer quantity volume discounts.
Payment & Terms
What payment methods do you accept?
Wholesale orders can be paid using major credit cards. Approved retailers may also qualify for Net 30 terms.
How do Net 30 terms work?
Approved wholesale partners with credit terms will receive an invoice upon shipment. Payment is due 30 days from the invoice date.
Can I apply for credit terms?
Retailers with established purchasing history may request credit terms after initial orders.
Selling INFINIT in Your Store
How should staff explain INFINIT to customers?
The simplest explanation is: one bottle per hour. INFINIT combines fuel, hydration, and electrolytes in one mix, replacing gels, bars, and salt pills.
Do you offer merchandising or promotional materials?
We may offer display materials and product education resources to help retailers introduce INFINIT to customers. If you have any specific request please contact us.














